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Unit 1

Creating Your Sales Playbook

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Planning, organizing, and documentation

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Foundations for Modern IT Services

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YouTube – Setup and Optimizing for Marketing

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Twitter – Setup

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The Modern Automated Service Desk, ROI, & Model

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What is Customer Service and Who Delivers It?

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Introduction, Overview. Marketing vs. Sales

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What is Value Based Selling?

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The “Why” – Tools Rundown – The Pyramid Framework

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About ITSPU

ITSPU provides training and pathways to certification for individual IT Service Providers as well as offering company-level certifications.

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